LINE

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Contents

About LINE

LINE is the fastest growing mobile messenger app in the world, bringing users closer to their friends and loved ones. Enjoy free messages, voice calls, and video calls anytime, anywhere. LINE is available on smartphones, including iPhones and Android devices, and also PCs and Macs.

LINE History

Line first launched in Japan in 2011, reaching 100 million users within eighteen months and 200 million users only six months later.Line became Japan's largest social network in 2013. In October 2014 Line announced that it had attracted 560 million users worldwide with 170 million active user accounts.In February 2015, it announced the 600 million users mark had been passed and 700 million were expected by the end of the year.

How to Use LINE

First of all, you need to install the LINE app from the Apple store or Google play. Second of all, you need to sign up a line account by Facebook log in, email, or phone number. Third of all, you need to add up new contacts, press the chat bottom and then start to text and chat. Last but not least, you may choose to text, use stickers, audio call, or video call.





Stickers

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Line features a Sticker Shop where users are able to purchase virtual stickers depicting original and well-known characters. The stickers are used during chat sessions between users and act as large sized emoji. Users can purchase stickers as gifts, with many stickers available as free downloads, depending on country availability.

Purchased stickers are attached to an account and can be used on other platforms. New sticker sets are released weekly. Line's message stickers feature original characters as well as a number of popular manga, anime and gaming characters, movie tie-ins, and characters from Disney properties such as Pixar. Some sticker sets, such as those that celebrate special events like the 2012 Summer Olympics, are released for only a limited time. Default stickers were designed by South Korean artist, Kang Byung-Mok, also known as illustrator Mogi. Left


Timeline

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Similar to the Facebook timeline, Line’s timeline lets you share updates, thoughts, and photos with your friends.Business accounts can use it as a marketing channel.


Business Use

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LINE has released a new service that will allow brands, SMEs and other business users to tap into its platform communicate with customers and consumers.

LINE— which is available for iOS and Android — is essentially an enterprise-focused version of Line’s popular chat app. Line plugs into the existing chat service and can exchange messages with regular Line users and post content to the social network-like ‘Timeline,’ but it is designed for communicating with people who are not friends but are clients, customers or fans. Line has 170 million active users worldwide.


Conclusion

LINE is a well-developed chatting app for personal and business users. For the personal users, LINE can save the cost of communication, use the stickers to create chatting diversities, and share feelings on the timeline. For the business users, Line can communicate with customers in different time zone, reach customers for the promotion, and sharing products information on the timeline. As a conclusion, LINE is an app for communicating, net working, and business promoting.


References

LINE Wiki https://en.wikipedia.org/wiki/Line_(application)#History LINE Business Use https://techcrunch.com/2015/02/12/line-at/ Line Timeline Use http://www.tech-recipes.com/rx/50094/line-how-do-i-hide-my-timeline-from-my-friends/ Line Official https://line.me/en/